All clients of JudgeService have the option to display our widget on their website. This shows clearly what percentage of their customers are likely to recommend them to friends and family. Consumers can then click to see verbatim reviews from customers.
Why does this matter? Because there is a direct link between the widget impressions per visitor, and the visitor to order conversion. If there are 0-0.5 interactions with a widget, the conversion rate is between 0.65% and 1.61%. However, when we see an engagement of 0.5%-1%, the conversion rate increases from 1.61% up to 2.18%.
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